
In the age of social networking almost nothing is secret anymore. This is a fact that's changing the legal landscape in interesting ways. Facebook photos and status updates are being used to prove infidelity or sway custody decisions (interestingly, even text messages are being used as evidence in court nowadays). And in some ways all of this transparency can be good given its potential to move us all closer to the truth within the litigation context.
However, the use of Social Networks for things besides actual networking has potential to affect the legal profession itself by derailing many law student and laterals' job prospects. This is because the fact still remains that, like it or not, the legal profession is one in which people are constantly judged based on their reputations and the quality of the decisions they choose to make. And content posted to social networks is considered fair game when people are making character determinations.
So, this might sound paternalistic, but so be it . . . we hereby respectfully submit that being half-naked in one's Twitter photo is not a professional look (or a good look, for that matter). You never know who's going to see that and develop an opinion of you that might keep you from landing the job you want.
Take for example a conversation that JD Diversity recently had with a recruiter at a top D.C. firm. This recruiter informed us that part of her job was to check the Myspace, Facebook, and Twitter pages of applicants for the firm's Summer Associate program. The recruiter apparently created accounts with these social networks and used them solely for the purpose of discovering potentially untoward information about job applicants. She explained that although you can only see someone's profile on Facebook if you are friends with them, this does not keep you from seeing their photos, which can be damning enough (on Facebook, profile photos come up in searches and are viewable by the public). The applicants who were eliminated based on social network page content were never informed as to why they were denied the job.
This means that while you may be thinking it was your fumbling over an interview question that lost you the position, that half-naked Twitter photo might actually be the culprit.
Bottom line: be cautious of how your social network page might affect your job prospects or your reputation within the legal community overall. In this economy, you can't afford not to be.